Android Enterprise Bindings
The managed Google Play Store complements the Android Enterprise program by allowing MDM administrators to distribute 'Work' specific versions of apps and limit which apps users can download from the Google Play on their Android Enterprise devices.
To use the managed Google Play Store, you need to configure at least one Android Enterprise binding that links SOTI MobiControl with a Google account, to confirm you have the authority to make these changes or dictate these restrictions. As part of that binding, you must choose the type of Google accounts that will be present on your devices:
Google managed accounts are user-based and are best for situations where the device will be associated with a single user for its lifetime. See Using Google Managed Accounts for more information.
Managed Google Play accounts are device based and are best for situations where the device will be used by multiple users, such as kiosk environments. See Using Managed Google Play Accounts for more information.
If you do not plan to use the managed Google Play Store, you don't need to worry about Google managed accounts or managed Google Play accounts. During enrollment you can simply choose Skip Google Account Addition During Enrollment on Managed Android Devices. You can still deploy apps to devices using the packages feature.