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Shopping with machines: technology to overtake the human touch

Imagine shopping in a store and never coming into contact with another person — unless you want to.

Simply walk in, grab a basket, shop and then go; the payment has been automatically made from your phone, your retailer's club card discounts applied (and your shopping habits analysed).

With the rise of artificial intelligence and self service, a human-free shopping experience is becoming a reality — but personal service will become a defining detail of the high-end shopping experience, consumer behavioralist Sommer Kapitan said.