URL Source: http://soti.net/resources/blog/2024/the-road-ahead-digital-transformation-in-tl/

Last Updated At: 2026-04-01 03:49:16 UTC

Description: "The SOTI report The Road Ahead: Driving Digital Transformation Retail launches Oct 3. See what the report will cover & be sure to download your free copy. "

Author: Stephanie Lopinski

Keywords: Transportation and Logistics, SOTI Research

---

# The Road Ahead: Digital Transformation in T&L

by Stephanie Lopinski Sep 26, 2024

The [transportation and logistics (T&L)](https://soti.net/industries/transportation-and-logistics/) industry has one main objective: move goods from point A to B.

Doing that job has become increasingly complex. Customers want more speed, accuracy and convenience in their deliveries. Meanwhile, T&L leaders grapple with challenges such as integrating key technologies or providing optimum levels of tracking.

For T&L to succeed, it must demonstrate:

- **Resiliency:** the ability to overcome downtime and maintain service.
- **Security:** the ability to protect data and cargo while delivering on expectations.
- **Efficiency:** the ability to lower business costs without sacrificing quality.

This can only be achieved through digital transformation in T&L.

| | **How will T&L thrive moving forward?**<br>
<br>Download SOTI’s latest report, The Road Ahead: Driving Digital Transformation in T&L on Thursday, October 3 to find out. |
| :---: | --- |

## **Resiliency: Downtime Impacts Everything**

Whether it’s a flat tire, engine troubles or technology downtime, the result is the same: if the wheels don’t turn, you don’t earn.

For a flat tire or engine troubles, there’s roadside assistance; experts who quickly fix problems. For technology downtime, it’s a different story. Drivers don’t have access to IT roadside assistance. They’d likely have to call the helpdesk and try to explain the problem. That takes time.

The results are more than late deliveries and unhappy customers. Everyone, from management to employees, feels frustration when bad batteries or connectivity issues disrupt operations. What kind of experience does that create for customers and staff?

## **Security: Risks Continue to Increase**

When a T&L company ships a package from A to B, it also handles the information associated with that delivery:

- Customer data.
- Payment details.
- Shipping information.

Just as T&L has an obligation to ensure on-time deliveries of goods, it is also obligated to protect sensitive customer data. The benefit of digital transformation in T&L is greater operational efficiency. The downside is there’s more opportunity for customer data to become compromised or exposed.

This is where organizations need to mitigate security risks. Workers share devices. Organizations increase their mobile device investments. How can they protect all the data they’re responsible for?

## **Efficiency: Lowering Business Costs is a Priority**

As things like fuel costs increase, T&L providers aim to minimize expenses by lowering operational costs.

When a device goes down, here are the options:

- Wait for a resolution and resume deliveries.
- Assign another driver to take over, adding to their workload.
- Work overtime and complete deliveries for that day.

Subsequent deliveries are delayed. If the organization doesn’t deliver before their business day closes, they must start the next day by finishing the previous day’s deliveries. Cost and time to make deliveries increase.

That’s just for one driver. What if 10 drivers experience downtime? What are the costs then?

## **Discover the Future of Digital Transformation in T&L on Thursday, October 3**

The latest SOTI report, The Road Ahead: Driving Digital Transformation in T&L launches Thursday, October 3. It’s an in-depth look at common challenges organizations face as they invest in technology.

It also identifies where frontline workers are struggling, the top technology solution organizations believe will enhance operations and why sustainability saves more than just the planet.

It’s a must-read for industry professionals looking to optimize efficiency and decrease costs through the adoption of new technology. Which means it’s a must-read for everyone in T&L.

| | **What are the problems facing T&L? What are the solutions?**<br>
<br>Download SOTI’s latest report, The Road Ahead: Driving Digital Transformation in T&L on Thursday, October 3 to find out. |
| :---: | --- |

For more information on mobility and T&L:

- Check out the previous T&L industry report, [*From Clicks to Ships: Navigating the Global Supply Chain Crisis*](https://soti.net/media/6659/industry-report-from-clicks-to-ships-navigating-the-global-supply-chain-crisis-letter.pdf)
- [View SOTI customer stories from the T&L industry](https://soti.net/resources/case-studies/?Tags=Transportation%20&amp;%20Logistics&amp;amp;Page=1)

##### About Author

Stephanie Lopinski

Vice President, Global Marketing

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